Europcar Announces Addition of BMW Models to Fleet

Europcar, a France-based car rental company, will soon be offering its customers the choice of hiring a BMW.

Reacting to customer demand, the company will be including the BMW 3 and 5 Series vehicles as part of its Prestige by Europcar fleet. These vehicles are claimed to offer a superlative driving experience, and a number of customisation options for customers, and they can be booked for rental from February onwards.

Ken McCall, the managing director of Europcar UK Group, said, ‘BMW stands for engineering perfection, elegance and class, so we are really excited to be adding these vehicles to the Prestige fleet.

Whether it’s impressing clients on a business trip or turning heads at a special event, driving a BMW makes travelling a pleasure rather than a chore.

Our new partnership with BMW ensures Europcar customers continue to gain access to some of the most desirable cars on the road today. And available from our national network of locations, the Prestige by Europcar fleet takes the stress out of travel and adds that touch of luxury.’

Recently, the company also introduced van hire to its range and is offering discounted rentals on all van hire booked up until January 31, for reservations up until August 31, this year.

Ken McCall said, ‘The current economic climate continues to put pressure on businesses of all sizes. But for those organisations that can plan ahead, our January sale provides a great way to manage transportation costs through the year. Hiring, rather than having to find the funds for vehicle purchase, makes a lot of sense for businesses. And our January sale makes it even more cost-effective to add extra fleet to meet big orders, providing a vital lifeline for SMEs keen to keep their drivers on the road.’