British Airways is offering a free one-way upgrade to First over a limited time to lucky customers.
The special offer will be available to those buying eligible return flights in the airline’s Club World cabin, from now until March 13, for travel up to April 11, 2015.
Stephen Humphreys, British Airways’ head of UK&I sales and marketing, said: ‘For those who haven’t ‘turned left’ on an aircraft and flown in First before, they’re in for a real treat.
‘This is a brilliant offer that gives people the opportunity to fly in the understated luxury of First, enjoyed by the few sitting at the very front of the plane, for the cost of a business class ticket. We’re sure they’ll love the experience and want to fly in First again.’
Customers travelling in First can check-in through a dedicated area at Heathrow’s Terminal 5, and carry up to three 32kg bags. Once through the Fast Track security, they can access the airline’s separate lounges – Concorde Room at Heathrow’s Terminal 5 – as well as at other terminals, use all First facilities, and enjoy priority boarding.
The First class cabins provide mood lighting and special electronic blinds, and customers can dine from an a la carte menu with a selection of wines and champagnes delivered with personalised service. For sleep, the turn down service will transform the seats into full-flat bed, with quilted mattress, white cotton duvet, pillow, and cotton pyjamas to change into.
British Airways, the world’s first commercial airline to introduce a fully-flat bed in First class in 1996, offers flights in First to more than thirty destinations around the world. With the current frequency of flights, customers are likely to get their free one-way upgrade on routes including New York, Washington, Miami, Los Angeles, Seattle, Boston, Johannesburg, Dubai, Singapore and Hong Kong.