Saudi Arabia is taking strategic steps to enhance tourism by targeting India as a pivotal market. With an ambitious goal, the kingdom is focusing on improving connectivity and easing travel processes.
In 2023, Saudi Arabia witnessed a notable increase in Indian tourists. The focus now shifts to achieving 7.5 million Indian visitors in the coming years. This involves strategic partnerships, expanded air routes, and simplified visas.
The Saudi Tourism Authority is setting strategies to elevate its appeal among Indian tourists. An impressive 50% increase in Indian visitors in 2023 showcases this potential. To harness this, Saudi Arabia is enhancing air connectivity and simplifying visa processes. With these tactics, the kingdom aims for 7.5 million Indian tourists over the next seven years. Key cities in India are already well-connected to Riyadh, Jeddah, and Dammam.
This expansion is vital for both tourism growth and bilateral relations. The aim is to foster more robust ties, further opening doors for trade and cultural exchange.
The company now boasts over 300 properties, with a development pipeline that includes luxury, upscale, and budget brands. This growth aligns with India’s rising stature in global tourism.
IndiGo continues to expand domestically, with its network reaching 88 destinations. Its strategy includes connecting less-served areas to major hubs, promoting regional tourism and economic linkage.
Airlines like IndiGo are capitalising on these trends, forecasting a 4% growth in average seat capacity per flight compared to pre-pandemic levels.
Records indicate a rise in Indian visitors to Canberra, exceeding pre-Covid numbers. This trend is supported by improved air connectivity and cooperative efforts between Indian and Australian travel entities.
Saudi Arabia’s strategy entails building robust partnerships with Indian tour operators and airlines. Networking events have been pivotal, forging strong alliances and streamlining travel processes.
Saudi Arabia’s focus on bolstering ties with India is poised to redefine tourism dynamics. With strategic expansions and partnerships, the target of 7.5 million Indian visitors is within reach. This vision is part of broader efforts to position Saudi Arabia as a global tourism hub.