InteleTravel has unveiled a new initiative called IntelePerks, set to revolutionise agent reward systems. This scheme focuses on increasing engagement and motivation among agents through a comprehensive array of incentives.
Aimed at over 18,000 agents in the UK and Ireland, IntelePerks offers rewards for completing training, attending events, and more. The goal is to enhance productivity and sales whilst providing luxurious lifestyle and travel rewards to participants.
Introduction of IntelePerks Scheme
InteleTravel has launched an innovative rewards scheme named IntelePerks. This initiative is poised to transform agent engagement by offering a diverse array of incentives. Its intention is to not only acknowledge the hard work of its agents but also to drive improved performance across its vast network.
The scheme provides an opportunity for agents to earn points through various activities. These include completing training modules, attending industry events, participating in surveys, and endorsing preferred partners. The accumulated points can be redeemed for luxurious rewards, ranging from jewellery and electronics to exotic travel experiences, thus broadening the scope of potential incentives available.
Diverse Range of Rewards
IntelePerks covers an extensive variety of rewards, including over 1,000 products. Agents can choose from top-brand items such as jewellery, luggage, handbags, sports equipment, and home decor. Electronics from brands like Sony are also on offer, appealing to tech enthusiasts.
Beyond physical goods, the scheme includes numerous travel options. These entail stays at all-inclusive resorts, hotel accommodations, ocean and river cruises, and speciality tours, including wine and culinary experiences. Such a variety ensures that there is something appealing for every agent, regardless of personal interests.
Strategic Objectives and Benefits
This rewards framework aims to bolster sales and productivity by encouraging agents to refine their skills and enhance their product knowledge. It aligns with the company’s strategic objectives of boosting sales for selected partners while simultaneously increasing agent satisfaction.
The programme integrates a model traditionally associated with airlines and hotels into the agency sector, marking a distinctive approach to agent motivation. By incentivising performance enhancements, InteleTravel aims to create a more competitive and knowledgeable agent base.
Implementation and Development
The introduction and execution of IntelePerks will occur in phases. This phased approach allows for thorough testing and adaptation as feedback is received from the agents. Initial responses suggest a positive reception, with agents eager to engage with the new system.
Technological advancements are pivotal in the development of IntelePerks. The continuous progress in this domain ensures the scheme remains cutting-edge, providing an efficient and seamless experience for all participants engaged in the reward redemption process.
Impact of Initial Success
The announcement of IntelePerks coincides with InteleTravel’s record sales performance, reporting a 42% increase in March compared to the previous year. This success is attributed in part to the anticipation and initial rollout of the rewards scheme.
Tricia Handley-Hughes, InteleTravel UK and Ireland’s Managing Director, emphasises that the programme plays a dual role. It is not only a reward system but also a transformative tool for internal process changes and sales promotion for preferred partners.
Leadership Perspective
Tricia Handley-Hughes expressed confidence in the scheme’s potential, stating that IntelePerks is a groundbreaking endeavour within their operational framework. She highlighted its dual function as both an incentive tool and a method for enhancing partner relations.
Quotes from Handley-Hughes add, “We’ve taken the loyalty and incentive idea from airlines, hotels, and other suppliers and used it for the first time within an agency operation.” Her insight underlines the innovative nature of this initiative.
Conclusion
The introduction of IntelePerks marks a significant evolution in the travel agency sector’s approach to agent motivation and reward. With its comprehensive range of incentives and strategic alignment with business goals, the scheme promises to enhance agent satisfaction and drive business growth.
IntelePerks represents a forward-thinking approach to agent incentives, promising to drive sales and improve agent satisfaction.
By offering a diverse array of rewards, the scheme ensures motivation and engagement remain high, supporting InteleTravel’s broader business objectives.
