Korean Air is targeting UK travel agents with a specialised online training session slated for June 11. This initiative promises to enhance agents’ proficiency in handling Korean Air bookings.
Offering insights into booking processes and product updates, this training aims to empower agents with knowledge crucial for boosting sales and improving customer service.
Innovative Training Approach
Korean Air has introduced a focused training initiative aimed at enhancing the skills of UK travel agents through a virtual platform. The training will occur on June 11 at 10 am, and participants will be rewarded with a £10 e-gift card. This strategic move is intended to strengthen knowledge among sales, reservations, and ticketing staff.
During the session, participants will gain insights into Korean Air’s booking processes, allowing them to address frequently asked questions efficiently. This initiative not only aims to boost sales but also enhances the customer experience by equipping agents with the necessary tools to support clients effectively.
Comprehensive Product Updates
The training will encompass comprehensive updates on the Korean Air fleet, routes, and in-flight services. Agents will be briefed on various cabin classes and benefits available to Skypass members. By understanding these elements, agents can more effectively promote Korean Air to potential customers.
According to Rohan Soni, a sales representative at Korean Air, ‘Our training will cover key updates on our product; the fleet, the in-flight offerings, key routes and more.’ This highlights the importance placed on keeping agents well-informed to drive sales.
Highlighting Seoul’s Incheon Airport
Seoul’s Incheon Airport is a key highlight of the Korean Air training. The facility is renowned for its luxurious offerings which include a spa, massage services, and a sauna, along with free napping zones for international travellers.
By emphasizing these unique aspects, Korean Air aims to position its services as attractive options for travellers seeking comfort and convenience during layovers or before long flights. The airport’s offerings are integral to Korean Air’s overall service proposition, enriching the travel experience for passengers.
Agents educated on these features are expected to convey the benefits of Incheon Airport to their clients, encouraging them to consider Korean Air as their preferred carrier when travelling to and through South Korea.
Sales Tools and Strategies
Korean Air is equipping UK agents with specialised sales tools designed to enhance their selling strategies. These tools include detailed information on different ticketing options and reservation systems that will enable better customer advice and support.
With an understanding of these sales tools, agents will become more proficient in managing bookings and addressing customer needs, thereby improving overall satisfaction. This forms part of Korean Air’s broader strategy to expand its market footprint in the travel industry by leveraging knowledgeable agents.
Skypass Member Benefits
The training session will extensively cover benefits provided to Skypass members, which include mileage accrual opportunities and other exclusive services. Understanding these benefits will enable agents to present Korean Air more compellingly to frequent flyers.
By promoting the advantages of the Skypass programme, agents can target a specific segment of travellers who are likely to return to Korean Air for their travel needs, thereby fostering customer loyalty.
Incorporating these benefits into marketing strategies can help agents in securing repeat business from satisfied travellers who value loyalty incentives.
Agent Expertise Development
The core objective of the training is to transform attending agents into Korean Air experts capable of selling with confidence. The session is structured to build thorough knowledge about Korean Air’s distinctive features and advantages.
As agents become more skilled, they are positioned as trusted advisors in the eyes of their clients. This expertise is crucial in maintaining competitive advantage in the highly dynamic travel industry.
Future Prospects for UK Agents
The ongoing development initiatives as part of Korean Air’s training reflect a commitment to future growth and collaboration with UK agents. By investing in these partnerships, Korean Air is paving the way for future innovations in service delivery and sales strategies.
Korean Air’s strategic training initiative stands to significantly elevate the capabilities of UK travel agents. By equipping them with knowledge and tools, agents are better positioned to serve customers and drive sales growth.
