Travelodge, a hotel chain in the UK, has opened its third hotel at London Gatwick, the UK’s second busiest airport, on January 29, 2014.
Crawley Travelodge is a 110-room new build property with six floors. It represents a GBP7 million investment and has created 20 new jobs within the local community. The hotel is located on Pegler Way in Crawley, which is less than five miles from Gatwick Airport.
The hotel is claimed to have a warm and cosy ambiance, and to help customers to benefit from a good night’s sleep, Travelodge worked with a chromotherapy expert and has introduced a sleep inducing colour palette to the room’s decor. The feature wall has been painted a tranquil blue, which Travelodge says makes one feel relaxed and sleepy.
The new room also features a stylish white contemporary en-suite bathroom with a power shower, stain & water resistant carpet in a dark shade of blue, a larger desk area, new reading lights and a phone charging socket built into the bed frame. The room also includes artwork above the bed in an abstract design featuring relaxing sparkles and shades of blue, which is also said to be restful for the eyes.
Andrina Wooler, Crawley hotel manager said: ‘I am so thrilled to be managing Crawley’s first Travelodge hotel in such a prime location. There is a growing demand for good quality, low cost accommodation in the area, as getting value for money is hugely important for consumers in today’s market. As a result, we are ideally placed to be the smart choice for business and leisure travellers.
‘By attracting new visitors to the area, this hotel will annually boost the local economy by GBP1.2 million, as our research shows the average Travelodge customer will spend on average GBP36 in local businesses during their stay.
‘The hotel has got off to a flying start and there is no doubt that our new room design has had a great impact on sales. Customer feedback has been phenomenal, especially in relation to the Travelodge Dreamer Bed and the overall enhanced new experience.’
Since 2007, Travelodge has added more than 500 rooms near Gatwick Airport and has a total of 602 rooms today. Travelodge research shows the average customer will spend £36 a day in local shops, restaurants and bars during their stay. If so, the three hotels could boost the local economy by as much as £9.5 million per annum.
