The popularity of the BBC’s Frozen Planet nature series has created a boom in holidays to the Arctic and the Antarctic.
Viewers have been so impressed by the program hosted by David Attenborough that holidays to icy destinations are on the up.
Many tourists are now going in search of their own frozen adventure, booking trips to see penguins, seals and whales.
Whilst it may be difficult for the average Brit to venture as far as the Frozen planet team went, there are many alternatives. Trips to nature hot spots and polar cruises have seen a massive increase in bookings as tourists hope to search out the spectacular sights they’ve seen on TV.
Luxury tour operator Abercrombie & Kent says it has had a massive surge in calls about its Classic Antarctica voyage since the Frozen Planet series has been aired.
Annabel Tremaine, head of marketing for Abercrombie & Kent, said: ‘Our hands-on 15-day Antarctica voyage aboard Le Boreal has really captured people’s imaginations and sense of adventure, combined with the ultimate in safety and comfort.
‘Our sales team have been inundated with enquiries the morning after each episode of the BBC’s Frozen Planet. The fact that we can bring our clients the stunning reality they have seen on screen is really exciting.’