Papua New Guinea is to make its debut as an exhibitor at the World Travel Market event, which takes place at London’s Excel Arena between November 5 and 12 this year.

The growing popularity of Papua New Guinea as a tourist destination has already seen the country’s Tourism Promotion Authority open a London office this year, and exhibiting at the major London travel show was a natural development for the local team.

A number of tour operators are already featuring Papua New Guinea in their programmes, keen to capitalise on the growing tourist interest in a nation that can provide a range of diverse experiences for the adventurous traveller. The country provides options for trekkers, with several exciting trekking routes including the Kokoda trail that follows a 60-mile route through the Owen Stanley Range; and the Black Cat trail, a rough overland track in Papua New Guinea’s Morobe Province.

Keen ornithologists are also well catered for, with the island nation being home to the world famous Birds of Paradise, as well as many other unique species, and the warm seas, extensive coral reefs and Second World War wrecks make it a haven for divers.

The World Travel Market claims to offer a unique opportunity for the whole global travel trade to meet, network, negotiate and conduct business under one roof. It will play host to over 4,000 travel related exhibitors from all over the world, and stage a range of informative events for the visiting delegates on such diverse topics as sports travel, trends & forecasts, and responsible tourism.