TomTom Urges Drivers to Use Navigational Devices to Avoid Congestion during Olympics

TomTom, a Netherlands-based manufacturer of navigation solutions and digital maps, has reported thatJuly 28, 2012, is expected to be the most congested day for road traffic in the UK’s capital city, due to the congestion caused by visitors in London for the opening days of the 2012 Olympics Games.

Earlier, Transport for London (TfL), a UK-based government agency responsible for the transport system in the Greater London area, announced a travel advisory for London residents, asking them to plan their travel in and around the city carefully, using tools offered by the agency, in order that they might avoid the most congested areas and travel hotspots.

TomTomis offering its updated Map Share service to help drivers in and around London to avoid travel disturbance. The service will evaluate changes in traffic flow and any additional road restrictions in the UK capital during the 2012 Games period, to help international visitors as well as UK residents to move freely around the city.

TomBrown, the UK country manager forTomTom, said, ‘We released our latest map update in May which included structural road changes in London and surrounding areas and points of interest relevant to the summer.

Now we are going one step further. We want to ensure that our customers drive with the most up to date map available, taking into account the dynamic road changes resulting from upcoming events in the capital. Our aim is to do all we can to give London drivers the best navigation experience possible.’