Attraction World, a renowned B2B provider of tours and attractions, has recently expanded its offerings. They have introduced 10 new ‘Big Bundle’ packages in prominent cities worldwide.
These packages are designed to simplify the booking process for agents, consolidating multiple tours and tickets into one single ticket. The expansion aims to enhance sales opportunities for trading partners while offering cost-effective options.
New ‘Big Bundle’ Destinations
The introduction of 10 new ‘Big Bundle’ packages marks a significant enhancement in Attraction World’s portfolio. These bundles are now available in diverse, high-demand cities such as Rome, Dubai, Miami, Dublin, Las Vegas, Los Angeles, San Francisco, Vienna, London, and Abu Dhabi. The inclusion of these major cities reflects the company’s strategic move to broaden its market reach and cater to a wider audience’s interests and preferences.
Simplified Booking Process
Each bundle includes several tours and ticket options merged into one comprehensive package, streamlining the booking and purchasing phases for agents. This approach is not only convenient but also provides agents with significant discounts compared to purchasing individual tickets, adding considerable value for both agents and their clients.
By offering simplified booking processes, Attraction World aims to strengthen its relationships with agents, making it easier for them to sell and manage these offerings efficiently.
Cost-Effective Solutions
Incorporating discounted rates in these bundles represents a cost-effective solution, meeting the needs of budget-conscious travellers who do not want to compromise on experiences.
The bundles provide exceptional value over individual bookings. Customers benefit by receiving more for less, incentivising both agents and end-users to consider Attraction World’s bundles as their preferred choice for travel packages.
Feedback-Driven Innovations
Kelly Hayre, Attraction World’s retail director, emphasises the importance of feedback in shaping their offerings. Noting the success of their ‘Bucket List Bundles’ in Iceland and Krakow, Hayre expresses confidence in these new initiatives.
‘We’re always attentive to feedback from our trade partners and consistently seek out new sales opportunities,’ Hayre stated. This reveals Attraction World’s commitment to continuous improvement, focusing on areas that bring maximum satisfaction and sales potential.
Curating Unique Experiences
Charlotte Earless, the global experiences manager, highlights the company’s strategy of collaboration with suppliers to curate packages that offer unique experiences. ‘As we continue to work closely with our suppliers, our aim is to deliver products that represent great value and offer unforgettable experiences globally,’ said Earless.
This strategic collaboration is key to maintaining the uniqueness and appeal of Attraction World’s offerings, ensuring that each package is tailored to meet diverse customer preferences and market demands.
Such collaboration has positioned Attraction World distinctively within the tours and attractions domain, allowing them to offer exclusive packages unavailable elsewhere.
Enhanced Global Reach
The expansion not only broadens the geographical reach of Attraction World but also enhances their visibility in the global market for tours and experiences.
By tapping into diverse markets, Attraction World is creating robust opportunities for growth and development globally. This expansion aligns with their long-term vision of establishing a strong presence in the competitive B2B travel industry.
Future Prospects
The strategy behind expanding the ‘Big Bundle’ range signifies Attraction World’s forward-thinking approach, positioning themselves for further advancements in the travel packages sector.
Attraction World’s expansion of its ‘Big Bundle’ offerings to key cities worldwide highlights an innovative stride in the travel industry. These strategic enhancements are poised to deliver value and streamline processes for agents and customers alike, reinforcing Attraction World’s leading role in the B2B attractions market.
