Tara Jerrard has joined APT & Travelmarvel as the new Business Development Manager (BDM) for the South of England. Her extensive experience includes roles with Etihad Airways and Ace Travel Management.
Jerrard’s appointment is seen as a significant move to strengthen APT & Travelmarvel’s trade partnerships. Her background in corporate and airline account management will be instrumental in developing new opportunities in river cruising, small ship sailing, and touring.
Tara Jerrard takes on her new role with a focus on developing APT & Travelmarvel’s trade partnerships across the South of England. With her extensive background in senior corporate, airline, and agency account management, she is expected to bring a wealth of experience and new ideas to the table.
APT & Travelmarvel’s Head of Sales and Business Development, Brad Bennetts, emphasised the importance of having the right sales team. He stated, “Combining sales acumen, rich industry experience, and a fresh take on our sector, Tara is well-placed to develop business opportunities for agents across the South.”
Her proactive approach aims to leverage APT & Travelmarvel’s strengths while introducing innovative strategies to capture new market segments.
Bennetts added that Jerrard’s role would be crucial in driving sales and developing new partnerships, which are vital for the company’s growth strategy. “Getting straight to work on building momentum, Tara will be a great asset to the team,” he said.
Her remarks underscore the strategic importance of these sectors to APT & Travelmarvel’s future growth.
The company is optimistic about the positive impact Jerrard will have, given her track record and innovative mindset.
Her vision is clear: to drive growth and enhance the company’s reputation in the market.
Tara Jerrard joins APT & Travelmarvel with a blend of experience and innovation, set to enhance the company’s trade partnerships in the South of England.
Her focus on integrating best practices and building momentum for new projects positions her as a key asset in the company’s growth strategy.