Set to redefine onboard shopping, the Sun Princess introduces a remarkable array of exclusive brand experiences. The vessel is poised to offer more than 25 cutting-edge brands never seen at sea before.
Princess Cruises’ latest venture, the Sun Princess, promises unparalleled shopping opportunities, enhancing the cruise experience with innovative and interactive retail options. This new chapter in luxury cruising encompasses over 200 premium brands, setting a new standard for maritime retail.
Princess Cruises is making history with its Sphere-class Sun Princess, offering first-at-sea brand experiences that are truly unique. This innovation includes brands like Chanel No. 1 and Beyond Yoga, marking a significant milestone in the cruise industry.
The inclusion of these premium brands is an ambitious step to enhance passenger experiences, providing them with access to exclusive and luxurious products while they traverse the seas. This move not only strengthens the brand appeal but also elevates the overall value proposition for cruisers.
Interactive shopping elements add an exciting dimension to the Sun Princess’s retail offerings. These features are designed to engage passengers actively, creating a dynamic shopping environment.
Pop-up locations onboard are expected to be particularly appealing, providing spontaneous yet curated shopping opportunities that surprise and delight guests, bringing a new level of energy to the retail experience.
Among the standout features is The Premium Watch Lounge, located on Deck 8, a novel concept exclusive to the Sun Princess.
This lounge introduces an innovative Breitling Watch Lounge, offering a new vantage point for watch enthusiasts.
Such exclusive services are a testament to Princess Cruises’ commitment to providing unrivalled luxury and exclusivity on their voyages.
With a capacity of 4,300 guests and weighing 175,500 tonnes, Sun Princess is a colossal feat of engineering and luxury. This vessel is the largest ever constructed in Italy, showcasing remarkable craftsmanship.
Princess Cruises’ focus on integrating world-class retail within this majestic vessel underlines their dedication to pioneering a comprehensive cruise experience that blends leisure, luxury, and lifestyle.
Princess Cruises, through Sun Princess, is setting a new standard for at-sea shopping experiences. This ambition is rooted in delivering a world-class luxury retail experience that captivates and inspires.
The diverse array of brands and experiential retail offerings are crafted to match the tastes and preferences of their discerning clientele, ensuring a unique and memorable voyage.
Sabine Muhlberger, vice-president of onboard revenue experience, expressed immense pride in the venture, stating, “Our guests are going to love this new and unique shopping experience that will enhance the already spectacular cruise experience aboard Sun Princess.”
Her statement underscores the company’s commitment to innovation and excellence in providing guests with unparalleled experiences.
As the Sun Princess prepares for its maiden voyage, it sets a precedent in maritime retail innovation.
Princess Cruises is leading the charge in redefining luxury travel, seamlessly blending exquisite retail offerings with their hallmark hospitality. The Sun Princess emerges as a beacon of innovation, promising guests an extraordinary journey marked by elegance and unique experiences.
