Brittany Ferries has entered its busiest booking day ever as the 2025 schedule became available, signalling significant customer demand.
This record-breaking day saw a remarkable 18% increase in bookings compared to the previous year’s opening day, capturing the attention of the travel industry.
Launch of New Hybrid Ships
Brittany Ferries has introduced its 2025 timetables alongside two new hybrid ships that have generated significant interest. The vessels, named St Malo and Guillaume de Normandie, will start operations on February 12 and April 18, respectively. With environmental consciousness on the rise, these ships feature hybrid electric propulsion, appealing to eco-friendly travellers.
The hybrid models are not only eco-conscious but also designed to accommodate families and pet owners. The first day of 2025 bookings revealed half included pets, showcasing demand for pet-friendly options.
Record-Breaking Sales Performance
With nearly 7,000 customers booking on the first day, Brittany Ferries has surpassed its previous records. This achievement reflects an 18% rise from last year’s figures. The boost is attributed to the introduction of the ‘greener’ ferries and increasing interest in pet-friendly travel solutions.
Such a milestone day solidifies Brittany Ferries’ position as a leader in the maritime travel industry. The overwhelming response suggests a bright outlook for 2025 sailings.
Expanded Travel Offerings
Alongside the new ships, Brittany Ferries is offering 98 weekly cross-Channel sailings enhancing connectivity across Portsmouth, Poole, Plymouth, St Malo, Roscoff, Caen, Cherbourg, and Le Havre.
Additionally, up to 12 long-haul sailings weekly between Portsmouth, Plymouth, Santander, and Bilbao further extend options available to travellers.
These enhancements underline the ferry’s commitment to providing comprehensive travel choices for its customers.
Innovative Features of New Ships
These new ferries will home port in Portsmouth and become the first Channel ferries powered by hybrid-LNG electric propulsion. This technology is expected to reduce emissions by approximately 15%, aligning with global sustainability goals.
The Saint-Malo will debut 28 pet-friendly cabins, while the Guillaume de Normandie will offer 22. These additions, along with deluxe cabins and allergy-friendly options, reflect Brittany Ferries’ efforts to cater to diverse passenger needs.
Purpose-Built Cabins for Pet Owners
Brittany Ferries’ new ships feature laminate flooring with easy access to a pet promenade, serving as a haven for pet owners.
Half of the bookings on the first day included a pet cabin, emphasising their popularity. With 168 pet-friendly cabins across the fleet, the company demonstrates its commitment to provide for pet lovers.
Tailored features for pets, alongside allergy-friendly cabins, highlight the company’s focus on passenger comfort.
Comments from Company Spokesperson
Sales and marketing director Paul Acheson expressed enthusiasm about the unprecedented interest in the 2025 sailings. He stated, “Our 2025 schedule launch has been our busiest ever.”
Acheson highlighted the excitement around the new cruise-ferries, noting they are on schedule and open for bookings. Such sentiments reflect positively on the company’s strategic investments for future growth.
Future Prospects for Brittany Ferries
Anticipation is building as customers look forward to the launch of these innovative vessels next spring. The successful start indicates promising opportunities for the ferry operator.
As Brittany Ferries continues to evolve with eco-friendly and passenger-centric solutions, the company anticipates sustained interest in its offerings.
This significant response to Brittany Ferries’ 2025 launch underlines a strong market demand for eco-friendly and pet-friendly travel options.
With the introduction of innovative hybrid ships and expanded services, Brittany Ferries is well-positioned to maintain its market leadership.