Author: News Team

In recent years, Barrhead Travel has capitalized on the resurgent appetite for in-person events post-pandemic. The company has successfully generated over £4.5 million through these engagements.With a strategic focus on hosting events dedicated to cruise, Canadian experiences, and adventurous tours, Barrhead Travel has witnessed unprecedented interest. A return to ‘human connection’ has proven crucial.Barrhead Travel has effectively leveraged in-person events as a strategic tool to drive revenue and customer engagement. Over 40 events this year have been pivotal in creating interactive spaces where clients can explore travel options directly. These events cater to specific interests such as cruises and adventurous…

Club Med introduces a new pre-registration option for summer holidays.Customers can explore destinations ahead of October 15 bookings.Pre-registration offers up to a 20% early booking discount.Destinations include Europe, the Seychelles, Thailand, and more.Bookings open for travel between May 31 and November 28, 2025.Club Med is breaking new ground by offering pre-registration for its summer holidays for the first time. This strategic move allows potential customers to gain early access to explore a variety of destinations and obtain price estimates through an online request form. The initiative is designed to streamline the booking process and offer customers enhanced planning capabilities ahead…

Ambassador Cruise Line, in collaboration with Prima magazine, is launching an innovative crafting cruise.This unique voyage promises to combine creative workshops with scenic travel destinations.Ambassador Cruise Line has embarked on an exciting journey with Prima magazine, unveiling a partnership that promises to offer a “one-of-a-kind crafting cruise experience”. The collaboration merges the worlds of travel and creativity, set to launch on the Ambience cruise ship on April 17, 2025. This move underscores Ambassador’s commitment to diversifying their cruise offerings by introducing innovative, themed ventures.The ‘Crafting at Sea’ voyage is designed for passengers eager to indulge in creative pursuits while exploring…

Barrhead Travel has experienced a significant upswing in river cruise bookings, recording a 43% rise over the past year. This growth is attributed to strategic initiatives implemented by the agency, including enhancing branch expertise.In addition to river cruises, the agency has observed noteworthy trends in the broader travel market, with increases in both mainstream and luxury cruise bookings. The agency’s commitment to excellence is reflected in its impressive repeat customer base.Significant Surge in River Cruise BookingsBarrhead Travel has reported a remarkable 43% increase in river cruise bookings over the past year. This achievement follows the agency’s pledge to ensure that…

Riviera Travel is on a determined path to double its trade revenue by 2027. The UK-based tour operator and river cruise line has undertaken significant strategic initiatives to achieve this ambitious goal.The company has seen a substantial increase in trade sales, driven by engagement with travel agents and a restructuring of its trade sales team. This growth trajectory is set to continue as Riviera Travel expands its offerings and market reach.Restructuring Trade Sales TeamsRiviera Travel has strategically revamped its trade sales teams to enhance efficiency. The company introduced new roles such as national sales manager specifically for retail and online…

The Caribbean Tourism Organisation (CTO) is set to reignite its marketing efforts across the UK and Europe after a four-year hiatus. This ambitious plan is designed to bolster the region’s profile as a leading global travel destination.Through a strategic partnership with the CTO Chapter in the UK & Europe, the organisation aims to create synergy across key markets, delivering high-impact marketing activations to engage consumers, travel trade, and media. The collaborative effort will ensure the Caribbean maintains its competitive edge in the tourism industry.The CTO has outlined a series of strategic initiatives aimed at enhancing the Caribbean’s market presence. Through…

Riviera Travel is poised to enhance its business relationships with the launch of the Riviera Explorer. This new e-learning platform is designed to enrich travel agents’ understanding of the brand, offering a unique blend of the latest news and targeted training modules.With a focus on both veteran and novice sellers, Riviera Explorer is set to transform the agent learning curve. Agents can expect a comprehensive training experience that promises to enhance their expertise across all of Riviera’s travel offerings.Riviera Explorer: A Strategic Digital InitiativeAiming to elevate the brand’s educational outreach, Riviera Travel introduces the Riviera Explorer, a cutting-edge e-learning platform.…

The travel industry is witnessing a dynamic shift as Barrhead Travel reports a substantial increase in bookings through Instagram. This demonstrates the platform’s potential as a robust sales channel.With the surpassing of their Instagram follower target well ahead of schedule, Barrhead Travel is exploring new digital frontiers. This strategic move highlights a growing trend towards social media as a pivotal element of modern business strategies.Harnessing Instagram for Business GrowthBarrhead Travel has effectively turned Instagram into a core component of its business strategy for driving sales. The company had set a target to reach 100,000 followers by the end of the…

Global interest in warmer expedition cruise destinations, such as the Seychelles and the Galapagos Islands, is expected to rise substantially next year. The industry is poised to benefit significantly from this upward trend, promising exciting opportunities for operators and travellers alike.Expedition Industry GrowthWarmer expedition cruise destinations such as the Seychelles, Africa, and the Galapagos Islands are poised for significant growth in the coming year. This trend was highlighted at the inaugural Expedition Cruise Network (ECN) Conference in London, attended by travel agent members and supplier partners. The conference underscored the rejuvenated interest in these exotic locales, promising a surge in…

Certification in the travel industry faces scrutiny for its lack of robustness, according to Carolyn Wincer of Travelife for Accommodation.The upcoming Travel Convention in Greece will highlight certified sustainability at Costa Navarino, emphasising the importance of credible labels.Wincer criticises current certification practices, noting the proliferation of misleading self-certification and AI checks without rigorous inspections.Despite confusion, the EU Directive on Green Claims is expected to enhance the integrity of sustainability certifications next year.Wincer underscores the role of independent verification and expert inspection in ensuring genuine sustainability in the travel sector.Certification in the travel industry faces scrutiny for its lack of robustness,…