In wake of the destructive earthquake and tsunami in March, Japan has seen a major decrease in tourists and is now considering complimentary flights.
Usually a hot spot for any visitor to the Far East, the country is hoping to kick-start interest by giving away 10,000 free flights to foreign visitors.
The plan is still at the proposal stage, and is subject to government budget approval – but could start by April next year.
Potential visitors will be asked to submit an online application for a free flight, specifying which area of the country they would like to visit.
Successful applicants will then be asked to write a review of their trip, which will be published on the internet.
The hospitality will only cover flights though, once tourists arrive they will have to cover all costs, including accommodation.
Japan hopes that this will create positive feedback and promote Japanese holidays.
Kylie Clark, of the Japanese Tourism Agency (JTA) said:
‘When people visit Japan they fall in love with it.
‘So rather than spend millions on a big advertising campaign, we hope to be able to give away free flights so people can go and experience Japan for themselves and then tell their family, friends and colleagues what a fantastic destination it is for a holiday.’