Norwegian Cruise Line launches Caribbean Bonus Week in UK

Norwegian Cruise Line is set to launch its Caribbean Bonus Week campaign in the UK this week.

Beginning August 28, the Cruise Line will offer USD200 on-board bonus credit per stateroom to UK customers who book a sailing on its selected cruises set for sail in 2013, 2014 to 2015.

The bonus credit will be available for customers booking between August 28 and September 3, 2013. Prospective travellers can choose from five Freestyle Cruising ships, including Norwegian Getaway, Norwegian Breakaway and Norwegian Epic, the newest members of the fleet.

Norwegian Getaway, the newest ship in Norwegian’s fleet, will set sail on year-round 7-night Eastern Caribbean sailings from Miami after its debut in February 2014. Getaway is expected to introduce innovation and excitement to the Caribbean with features such as The Illusionarium and the first Grammy experience at sea, as well as entertainment from celebrated Broadway show Legally Blonde.

Also included in the campaign are Norwegian Epic’s new 7-night Western Caribbean from Miami itinerary, sailing to destinations such as Ocho Rios in Jamaica and Mexico’s Costa Maya. The other services on offer are Norwegian Sun’s 10- and 11- night cruises to islands like St. Thomas and St. Maarten, as well as Norwegian Gem’s Eastern Caribbean itinerary from New York.

On board the cruise, guests will be able to spend the bonus money on a range of activities including dining in speciality restaurants such as celebrity chef Geoffrey Zakarian’s Ocean Blue on board Norwegian Getaway and Breakaway; taste some exotic range of wines, spirits, beers or soft drinks from around the world in one of the 22 bars and lounges; and/or indulge in special health therapies and treatments in some of the largest spas at sea.


Norwegian Air opens 12 new Gatwick routes

Norwegian Air Shuttle, a Norway-based low-cost air carrier, is launching 12 new routes this month, centred on UK’s Gatwick airport.

In an attempt to take on those existing budget giants with substantial UK operations, Ryanair, easyjet and Thomson, the Nordic carrier intends to cash in on the British summer holiday trade by operating routes to southern Europe and the Adriatic. Three of its aircraft will be permanently based at Gatwick with the intention of guaranteeing regular services with quick turnaround times.

The destinations that Norwegian will serve from Gatwick include the three main Canary Islands, Tenerife, Lanzarote and Gran Canaria; Mallorca in the Balearics; the Spanish Cities of Malaga, Alicante and Barcelona; Faro on Portugal’s Algarve; the cities of Dubrovnik and Split in Croatia; Italy’s capital, Rome; Nice on the French Riviera; and Tromso in Norway’s far north.

Norwegian Air’s commitment to Gatwick has grown steadily in recent years, from 198 flights in 2009 to 320 flights by this coming summer with the inclusion of the new routes.

Norwegian’s CEO, Bjorn Kjos, was reported in the Daily Mail, saying, ‘We are very happy with the relationship we have had with Gatwick since we moved all our London routes to the airport. By establishing a base in London, Norwegian will be positioned to meet future competition on short-haul routes within Europe.’

The airline’s development at Gatwick is indicative of its general growth trend, which saw it place an order in January last year for 122 Boeing 737 aircraft.

Founded in 1993, Norwegian is now considered to be the second largest airline in Scandinavia.