APT & Travelmarvel has appointed Robin Griffiths as the new national account manager. An integral part of the company’s expanding sales strategy, this role reflects their ambitious growth plans.
Griffiths transitions from his previous position as a business development manager for Central England, bringing significant experience and a dynamic approach to his new role.
The creation of the national account manager position at APT & Travelmarvel underscores the company’s objectives for 2024. As they strive to enhance their third-party business, the role is pivotal in driving these ambitions forward. Already, 70% of their business is facilitated through trade, and organisational efforts aim to amplify this success.
The competitive selection process highlighted Griffiths’ skills and his dynamic approach, making him an outstanding candidate. This strategy aligns with the company’s commitment to fostering talent development internally.
Griffiths’ appointment follows a successful year in 2023, where the company recorded impressive passenger numbers. The focus now shifts to capitalising on recent achievements and steering towards progressive targets set for the upcoming years.
The company is actively recruiting new business development managers, emphasising the promising opportunities arising from their strengthened market position.
This year is particularly significant as APT & Travelmarvel plans several strategic initiatives, further reinforcing their market position. The appointment of Griffiths is seen as an essential step in achieving these objectives.
The leadership team’s focus on cultivating internal talent reflects a robust strategy designed to leverage existing strengths and seize new opportunities in the travel industry.
All eyes are on APT & Travelmarvel as they step into a year filled with promise and potential. With exciting developments on the horizon, the company is well-positioned for sustained success. Griffiths’ appointment is a testament to their commitment to excellence and continued innovation.
Robin Griffiths’ appointment signals a pivotal moment for APT & Travelmarvel. His leadership is expected to enhance strategic partnerships and drive the company’s growth ambitions forward.
