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    Home » Gebhard Rainer Appointed as New CEO of HX Amid Leadership Transition
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    Gebhard Rainer Appointed as New CEO of HX Amid Leadership Transition

    News TeamBy News Team12/06/2024No Comments2 Mins Read
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    HX has announced the appointment of Gebhard Rainer as its new CEO. This strategic move comes as the current CEO, Daniel Skjeldam, prepares to transition into a new role. The leadership change signifies a pivotal moment for the company.

    Rainer’s appointment is part of HX’s commitment to executing its long-term strategic vision. As the company moves toward autonomy, the leadership team will play a crucial role in steering its future direction.

    Gebhard Rainer will take on the role of CEO at HX, effective 15 July, succeeding Daniel Skjeldam, who will transition to a board member role for the Hurtigruten Group. This decision underscores HX’s determination to establish a standalone executive leadership team, following its split from the Hurtigruten company last year.

    Daniel Skjeldam expressed optimism regarding the timing of this leadership change. He stated that the completion of HX’s separation from Hurtigruten provides an opportune moment to entrust a dedicated CEO with the task of realising the company’s full potential.

    Skjeldam has been instrumental in defining the initial strategic direction for HX. This foundation will support Rainer as he begins this new chapter, allowing him to further develop and execute initiatives that align with the company’s goals.

    With the support of a dedicated leadership team and clear objectives, HX is poised to navigate the challenges and opportunities within the evolving cruise industry. This strategic focus will drive its growth trajectory.

    His tenure at Sandals equipped him with insights into delivering high-quality customer experiences in travel and hospitality, which aligns well with HX’s mission to offer unparalleled expedition experiences.

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    Industry analysts are optimistic that Rainer’s leadership will invigorate HX’s strategic pursuits, aligning with market trends and customer expectations. There is a shared sentiment that this transition marks a promising future for the company.

    As HX embraces this transition, the focus remains on executing its strategic vision and enhancing its competitive position. The leadership team is committed to navigating the journey ahead with innovation and dedication.


    The leadership transition at HX, with Gebhard Rainer as CEO, signifies a transformative phase for the company. The strategic guidance from both Rainer and Skjeldam is poised to elevate HX’s position in the industry.

    With a clear direction and strong leadership, HX is well-equipped to achieve its vision of sustainable and innovative expedition travel. The anticipation within the industry reflects a positive outlook on HX’s future endeavours.

    Daniel Skjeldam expedition travel Gebhard Rainer Hurtigruten HX leadership transition
    News Team

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