The Advantage Travel Partnership recently reported a successful conclusion to its annual Advantage Managed Services (AMS) conference in Fuerteventura. With over 50 delegates attending, the event marked the 15th anniversary of the AMS model and delivered key business and technology sessions.
Hosted at the Tui Magic Life resort, the conference was supported by Classic Collection, Fred Olsen, and Vertical Systems. It drew industry professionals to discuss growth and innovation, reflecting on the AMS model’s continued success.
Engaging Business Sessions
The AMS conference provided a platform for intensive business sessions led by the leadership team. These sessions were meticulously designed to focus on the AMS model’s business and technology strategies. Key industry insights were shared, which emphasised the significance of this model in the current market.
Helen Roberts, an external consultant, led a workshop on building high-performance teams. This session highlighted the importance of crafting a business mission and vision, aligning with modern business needs.
A panel discussion also brought attention to new growth avenues through footprint expansion and diversification into other travel-related sectors. Delegates explored ways to enhance business operations through collaborative efforts and shared experiences.
Dynamic Networking Opportunities
The event featured unique networking opportunities, including speed-dating sessions with sponsors and Advantage’s internal teams. These interactions were crucial for fostering connections and exploring synergies within the industry.
Paul Nunn, Chief Operating Officer, noted the importance of such events in enabling industry players to learn, engage, and share future plans. These sessions allowed for a dynamic exchange of ideas and knowledge, reinforcing the AMS model’s impact.
Celebrating Milestones
Marking the 15-year journey of the AMS model was a central theme of the conference. The delegates celebrated past achievements and set the stage for future innovations in travel management solutions.
Paul Nunn expressed that the growth of the AMS model continues to be remarkable, as this conference not only looked back at fruitful years but also paved the way for future developments. “AMS is our fastest-growing model, and celebrating 15 years with members was a pivotal moment.”
This celebration went beyond mere business discussions; it was about strengthening the foundational relationships that underpin the AMS model and its community’s trust and loyalty.
Community Initiatives
The conference was also notable for its ‘Travel is a Force for Good’ initiative. Delegates took part in a local excursion and donated stationery to the CEIP EI Ciervo Primary School, fostering a sense of community.
Kelly Cookes, Chief Commercial Officer, praised the delegates for their generosity, remarking on how moving it was to see industry professionals supporting local education. “The teachers and staff were extremely appreciative,” she noted.
This initiative served as a poignant reminder of the positive impact the travel industry can have on local communities, underscoring the AMS model’s commitment to social responsibility.
Insights from Attendees
Karl Douglass, co-owner of Beverly Travel, highlighted the importance of building strong customer relationships as part of the AMS framework. He emphasised that experiencing new destinations enhances client trust.
Douglass shared how the conference facilitated meaningful interactions with AMS members and supplier partners, crucial for maintaining business growth. He noted, “Such gatherings are perfect for fortifying business ties.”
The insights from attendees like Douglass reiterated the value of face-to-face interactions in forging long-lasting business relationships, integral to the AMS model’s success.
Looking Ahead
With the successful conclusion of the conference, Advantage Travel Partnership is poised to continue its growth trajectory. The AMS model’s success reinforces its role as a leader in travel management solutions.
The conference outcomes have equipped delegates with renewed strategies and insights, ensuring sustained growth and innovation within the AMS framework. The focus remains on expanding partnerships and leveraging new opportunities.
Summary and Impact
The AMS conference’s success is a testament to Advantage Travel Partnership’s commitment to innovation and growth. Bringing together industry leaders proved invaluable in shaping future strategies and strengthening the AMS model further.
The AMS conference in Fuerteventura highlighted the Advantage Travel Partnership’s dedication to growth and community impact. By fostering connections and celebrating milestones, the conference set a strong foundation for future successes.
Moving forward, the innovations and insights gained at the event will continue to propel the AMS model, ensuring it remains at the forefront of the industry.
